Urban utility bicycles

Headed to Interbike

Jared Madsen is headed down to Interbike in Las Vegas tomorrow (Thursday) and Friday. No booth this year, but we'll have some bikes with us and would love to connect with anyone interested. To see the bikes in person, please drop us a line at (801) 870-1122 and we'll make sure to hook up. Can't wait to show these babies off.

New MADSENS roll out today!

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Here at the MADSEN workshop, our gears have been turning nonstop. And we’re finally ready to show you the results of all our dreaming, tinkering, and building: The new 2011 MADSEN cargo bike! 

To create our latest fleet of urban beauties, we’ve put our ears to the ground and listened hard to the people who’re out there on the road, riding our bikes every day. People like you. We’ve heard them profess their love for all things MADSEN—swearing they’ll trade their first-born child for a MADSEN, things like that—and yes, this pleases us. But we’ve also been truly inspired by our many customer-tinkerers, who can’t help but ask: What if? 
 

Here’s what you’ve been dreaming about, and how we’ve granted your wishes:
 

"Could the ride be cushier?"

Why, yes! It can. We’ve created a more upright riding position that’s easy on your neck, shoulders, and back. And our totally re-designed saddle gives your delicate tush a lot more cush.

“What if I want to load in just a few more massive, ridiculously unwieldy pieces of cargo?”

No problem! The new 2011 MADSENs are built tougher than ever with a stronger, more durable steel frame that rides smooth and steady, even when you’re carpooling four rowdy kids to the soccer field.

“Um, my grocery store is at the top of a giant, lung-bursting hill.”

Even the strongest legs need a little help when the going gets tough—and vertical. That’s why we spec’ed our new MADSENs with an upgraded crank and dialed-in gear ratio. So you get more power for pounding up the steep stuff. 
 

And here are a few of our own middle-of-the-night strokes of genius; things we just had to bring to life:
 

“What if the bike automatically locked to itself?”

Yeah, that would be cool! So we took a page from the Euros and came up with this built-in front lock, which allows you to secure your MADSEN in mere seconds.

“Cars have parking brakes. So do strollers. Why not our MADSEN?”

This simple little feature adds so much stability to your MADSEN. With the addition of a super-easy-to-use parking brake, your MADSEN won’t roll forward until you’re good and ready.

“Are we SURE it’ll stop on a dime, anywhere, anytime?”

We’ll, we’ve absolutely got to be sure. People are loading up their kids in these things, after all. That’s why, this time around, we’ve made our 166 mm disc brake easier to adjust and dial in. So you’ve got the stopping power you need. And your precious cargo is always safe.

We hope you enjoy riding our new MADSENs as much as we’ve enjoyed creating them. Now, shut down your computer and let’s roll!

Next Wednesday (Sept 15) the new fleet of MADSENS hit the streets.

We're very excited to announce that after a great deal of work, some careful listening to our customers, and a few strokes of genius, we're releasing the new 2011 MADSEN next Wednesday. There's much to share and we can't wait to get started. We'll be leaking a few fun details over on our Twitter stream  between now and then, but come back on the 15th, we think you're going to like what we have in store. 

New (exciting) announcement coming soon.

Watch this space. Here's a hint.

The Many Uses of the MADSEN Bucket Bike

 
Stephmodo blog featured someone using the MADSEN bucket bike to sell flowers around town. We think this is such a great idea and creative use of the bike. Thanks to Stephmodo blog and those who find great and innovative ways to use MADSEN cargo bikes everyday. To see her blog post, go to http://www.stephmodo.com/2010/07/petals-by-bicycle.html.

Madsen Cycles to sponsor LOTOJA Classic for second year

MADSEN Cycles is sponsoring LOTOJA again this year. The European style road classic is a scenic, one-of-a-kind 206 mile road race that runs from Logan, Utah to Jackson Hole, Wyoming. Last year, Taylor, Jared, and Jake from MADSEN Cycles did road support on a modified 75lb MADSEN bike carrying tools, tires, and other bike essentials. They ended up changing 32 tires by the end of the race. Jared ended up doing the entire 206 miles on a MADSEN cargo bike. Taylor and Jack each rode half the course. We are planning on doing the same thing this year.  As part of our sponsorship we have donated a bike to be raffled off to raise money for the Huntsman Cancer Institute. Raffle tickets are currently on sale for this year's classic which begins Saturday, Sept. 11. For more information go to lotojaclassic.com.  

Outside Magazine likes MADSEN Bucket Bike

We're honored to be featured in Outside Magazine's May 2010 Bike Special issue amongst the best utility bikes of 2010. They put the kg271 bucket through the paces including loading it down with "gobs of sundries and hardware; unwieldy, oversize loads that required lashing; and, on the removable benches, up to four kids" and found its "responsiveness to steering inputs" in such conditions especially delightful. Thanks Outside Magazine!

It's not too late!

While the window for a guaranteed arrival of a bike before Christmas has closed, we're still offering FREE SHIPPING through the end of the year. Even better than that - if you don't have a MADSEN under your tree, you can drop a hint to those who really love you that you'd happily settle for a gift card under the tree.

Order by the 21st in the US and we'll get it to you in time for Christmas.

 

p.s. drop by and vote for us on Daily Candy's sweetest things of 2009, no registration required.

Blue Bucket bikes are almost gone!

Hi Friends, just a quick note – we’re running low on the Blue Bucket bikes, we have less than 10 left and won’t get more until next March. If you’re thinking about a MADSEN and want a blue, now might be the time to act.

Classic Dutch Cargo Bike Upgrade Package

Have you seen our Classic Dutch upgrade package yet? This upgrade includes a Brooks B67 Leather Honey-colored Saddle, Nitto Albatross swept back handle bars, and cork grips. This is truly a comfortable, classic Dutch ride. Buy a cream MADSEN and get the upgrade for free ($216 value). Leave the assembly up to us! Your bike will be shipped with the upgrade installed, ready to ride right out of the box. Perfect for a fall ride on those leaf-covered streets. Quantities limited.